The Liverpool Hotel industry, has a new very serious contender, serviced apartments or as they are more commonly known on the continent Apart hotels. Hotels have become too secure in their position as the undisputed accommodation provider. Most of the hotel groups are owned by large organisations or shareholders.
No more hidden charges
In many existing hotels there is a certain skill involved when taking what you thought was your final bill and surpising you with hidden charges.
There might be extra cost for something that you have eaten or watched, resulting in an unexpected fee. At Signature living, films, WiFi, bread, milk, butter, extra towels and even the latest gaming console and games are all free of charge.
A check in service with a difference
When was the last time the Hotel of your choice greeted you with a free gift to show their appreciation for choosing their establishment over competitors?
When was the last time you were spoken to by anyone from their management team asking you how you were enjoying your stay?
Hotels have become far too sterile in their approach to customer service, using their front desk as a conveyor belt of clients. Sadly their brisk check in procedure loses the only real opportunity that they have to spend a little time guests.
A moment to explain the treasures of their hotel and city. They simply take your card swipe it and tell you how you can find your room.
At Signature we take pride in our introductions taking every opportunity to befriend our customer. We believe the more knowledge we convey to our client the more they will enjoy their stay.
Our flexible alternative to hotels
Serviced apartments are the future of city centre accommodation. An opinion that is shared on review sites such as Booking.com and Trip Advisor.
At Signature Living we have provided our guests with advantages such as, more space and fully integrated kitchens. We believe this provides a certain flexibility so you might stay in and enjoy a home from home experience.
With our costs per person being so much lower we can give our guests a flexible lower priced Liverpool accommodation.
Reviews don’t lie
The proof of how our clients measure our serviced apartments when compared to other basic Liverpool hotel can be found on Trip Advisor. The largest hotel review website in the world, over 40 million reviews make it the largest website of its kind.
You will always find the truth on this site, the reviews are written by guests for guests. For the first time as a result of reviews placed on Trip Advisor people can now judge a hotel using guest reviews as a basis.
Guests no longer rely on advertising or glamorous commercials paid for by huge corporations with deep pockets. The deciding factor for your choice of where to stay are the review sites that help you make up your mind.
Liverpool is a city very much on the up. The last 5 years large corporate hotel beds have increased 5 fold. Therefore it would stand to reason that hotel groups would be positioned at the very top of review websites.
Amazingly this is not the case and Apart hotels have secured the top 5 positions on Trip Advisor for accommodation in Liverpool.
Signature Living reviews are currently running at 99.4% with much larger players such as The Hilton languishing far behind. Other Liverpool hotels showing smaller percentages close to the average 83% for Liverpool accommodation.
What makes Signature Living different
I have thought long and hard on this subject. How is it that Apart hotels be so far ahead of their competition?
Local operators such as Signature Living have only been trading for just 4 years and certainly do not have the cash at thier disposal like larger corporations do. I believe Liverpool hotels have become aloof, and sadly are now run by accountants.
Liverpool accommodation providers need to have more contact with their clients. Contact costs money and hotel groups are owned by large companies. These companies need to drive up their profitability, and opt to do this through any means possible. Watch a film for a fee, use their WiFi for a fee and so on and so forth.
At Signature our goal is to be the best Apart hotel in the very heart of Liverpool’s vibrant city.
We want to encourage corporate Liverpool hotels languishing at the foot of review sites to change their ways. Stop holding onto profits and being the masters at overcharging and underachieving.
A Signature Living we listen to customer feedback so we can constantly improve and consistently provide the best hotel experience in the Liverpool.
Signature Living have now launched their latest Hotel, 30 James Street. Our new addition is a 350 bed hotel made up of 30 apartments and 33 bedrooms. We have kept to our Signature Living ethos, giving guests more space, flexibility and functionality than any of the other Liverpool hotels.
We are pleased that 30 James Street has also become a tourist attraction in its own right.
The next Liverpool Hotel that Signature Living will create is The Shankly. Set to be the largest Liverpool hotel that we have designed to date.
If you would like to find out more about Signature Living and our Liverpool hotels, please follow the links below for videos from our YouTube channel:
Feel free to read what our customers are saying about us on TripAdvisor in the link below.